I don’t just write to write. I put energy into my content and hone my skills as a blogger.
It goes without saying, but here’s my friendly reminder: Developing my own voice!
Especially as an upcoming blogger, it’s easy to emulate bloggers and writers I admire. But each have a unique voice.
When thinking about my own voice, I imagine how I’d speak with an audience in person — before trying to capture that essence on paper. Also, I have found a niche I know and love; There are blogs for just about anything. If I try to cover it all, my voice quickly will be lost.
So first and foremost: I try to be specific.
What am I an expert in? What’s my passion? By selecting a topic I love, I’ll find a few things happen: I’ll want to put in the time and effort; I’ll have a slew of post ideas; and my writing will show my passion (and my readers will notice).
In addition, I try as much to be organized . A well-written and designed site is a necessity. I put time into crafting my homepage content and supporting pages — making the information and navigation clear, but am also not afraid to be creative with my execution and design.
I know my audience-It’s always good to check the pulse of my audience. What do they want to hear? Being in touch and catering to their interests so I can continue to cultivate community. I use that community to my advantage, too. I’ve crafted a direct pipeline to a group of like-minded individuals where I network through comments, social media, and other avenues to connect and learn from one another.
I help my audience get a clear vision of what I’ll be covering with strong headlines, and deliver on that promise with quality content.
Lastly, puting in the time,I invest the time. It takes so much more than writing a few posts a week to truly be successful.
I put in the hours, get all the advice I can, and work to make my blog stellar!